AI-Powered Email Marketing & Loyalty Automation for E-Commerce
Marsello is an AI-powered email marketing and loyalty platform built for e-commerce brands looking to increase customer retention and maximize repeat purchases.
Unlike Mailchimp, which focuses on general email automation, or Klaviyo, which is optimized for Shopify, Marsello combines loyalty programs, automated email sequences, and AI-driven customer retention tools in one platform.
- Automated Email & SMS Campaigns: Sends personalized email and text message sequences based on customer behavior.
- AI-Powered Loyalty & Rewards Program: Automates point-based rewards, VIP tiers, and referral incentives to increase retention.
- Customer Segmentation & Predictive Analytics: Uses machine learning to predict repurchase behavior and send targeted offers.
- E-Commerce Integrations: Seamlessly connects with Shopify, WooCommerce, BigCommerce, Lightspeed, and more.
- Abandoned Cart Recovery: Automates follow-up emails and SMS reminders to convert lost sales.
- Multi-Channel Marketing: Combines email, SMS, and loyalty program incentives for better engagement.
- Review & Feedback Collection: Gathers customer reviews and user-generated content to improve credibility.
- No Free Plan: Marsello does not offer a free tier but provides a 14-day free trial.
- Starter Plan: Starts at $29/month, including email marketing, basic automation, and a loyalty program setup.
- Growth Plan: Starts at $49/month, adding AI-powered segmentation, SMS marketing, and abandoned cart recovery.
- Enterprise Plan: Custom pricing for large e-commerce brands needing API integrations and advanced customer insights.
- AI-Driven Customer Retention: Increases repeat purchases by up to 20% with personalized automation.
- Seamless E-Commerce Integration: Works natively with Shopify, WooCommerce, and other platforms.
- Multi-Channel Marketing: Supports email, SMS, and loyalty-based engagement for higher conversions.
- Loyalty & Rewards Program: Helps increase customer lifetime value with automated incentives.
- No Free Plan: Unlike Mailchimp, Marsello requires a paid subscription.
- Best for E-Commerce Brands: Less suited for businesses outside the online retail industry.
- Some Features Require Setup Time: Loyalty automation requires initial configuration to optimize results.
- E-Commerce Stores & Brands: Ideal for businesses focused on repeat customers and loyalty marketing.
- Retailers Using Shopify, WooCommerce, or BigCommerce: Best for integrating email marketing with customer rewards.
- DTC & Subscription-Based Brands: Suitable for companies needing retention marketing and automated upsells.
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